Build
Software products as ventures. AI‑native by design, built fast, shipped early, measured by retention.
Independent practice · Amsterdam
Hands-on at the
inflection point.
We build, advise, and back AI‑native products.
Van Kempen Ventures & Consultancy builds AI‑native software products as ventures, works hands-on with teams shaping them, and backs the founders building what comes next.
Begin a conversation →Hands-on, not arm’s-length.
We work with our hands on the keyboard, not just on the whiteboard. Whether building, advising, or backing, the discipline is the same: clear outcomes over thick decks, simple over clever, and AI as a working colleague rather than a marketing word.
“We’re not a firm in the institutional sense. We’re operators who build with our clients, advise alongside their teams, and invest in the ones we believe in.”
Three ways we work.
Advise
Working hands-on with companies building AI‑native products. We come in at moments of scale or pivot, when a product has traction but needs sharper focus to grow, retain customers, or improve unit economics. Product vision and journey design alongside the team, not consulting from the outside. AI as a working colleague.
Invest
Backing founders building the products we’d otherwise build ourselves. Cheques sized for early stages, alongside the work, not in place of it.